Inaction speaks louder than words. Why it is imperative to be involved in your own story.

Unauthorized to comment on the incident, the US Embassy let this photo of the aggrieved widow speak on its behalf. It’s true that the Internet abhors a vacuum.

So when the US Embassy in Nairobi whisked one of their diplomats back to the States after he killed a father of three in a car accident in Kenya and then stayed mum about the whole affair, the Internet community filled that vacuum with wall-to-wall vitriol.

Things only got worse when—nearly a month after the accident—US embassy officials in Nairobi sent the man’s destitute widow a letter of condolence which read, in part, “I hope it will bring some comfort to know that the thoughts and prayers of the entire American Embassy community are with you and your family at this difficult time.”

That was it. No check, no cash, no movie passes. Nothing. This slight, as you can imagine, enraged the global Internet community anew, which is no mean feat considering how angry everyone already was at the Embassy’s deafening silence.

People, remember: “No comment” is no longer an option. If the story is about you, you have to be a part of it. You cannot let others tell your story for you.