Nonprofit Marketing News Rundown—4.9.16

It’s going to be gorgeous here in Seattle this weekend, so I plan on spending a lot of time gardening. But if you’re looking to catch up on the most helpful nonprofit marketing posts from the past week, here are a few suggestions:

 

Claire Axelrad stresses the importance of email in driving donations from social media activity, and covers seven ways to build your email marketing/fundraising strategy in this great post on Maximize Social Business.

 

Want to know if your nonprofit is rocking social media? Nonprofit Tech for Good outlines 10 signs that your small nonprofit is excelling at social media.

 

Noted entrepreneur and author Gary Vaynerchuk has a great piece pointing out that nonprofit marketing should abide by the same rules as for-profit marketing, especially in offering value.

 

Kivi’s Nonprofit Communications Blog has a great guest post by Qgiv covering three marketing strategies to drive donors to your online donation page (the first in a two-part series).

 

The Badger Group tackles a few things that your nonprofit marketing and fundraising should share—including messaging, stories, and a donor-centric attitude—in this piece.

 

Enjoy the weekend!